It’s been 100 times harder than I thought it would be to balance working from home and taking care of a five and three-year-old full time. The truth is they need me almost every waking moment right now. Like us they are uprooted, isolated, and a little unsure. So we are adapting and finding a new sense of normal that works for us.
Unfortunately, this means that I have to restructure what my work and my expectations look like. I am taking no more than 3 client calls per day and doing more work at night, so that I can be present in my other role as Mom. Some days that is even a stretch and I feel like Jimmy Fallon as my girls make cameo appearances on my Zoom calls. Yesterday Dylan (3) came in to announce a trip to the bathroom “and I didn’t wash my hands”. Thankfully my client laughed. You just have to roll with it!
Can you relate?
I was watching the news last night and a story came on about how models show we may have to follow stay-at-home precautions until 2022. It made me think a little harder about what life and business will look like over the next few years. I’m thinking about my business and how it needs to adapt over the next 3-months, 1year, 3 years and I’m encouraging my clients to do the same. It requires a lot of soul searching and trying to determine how you can pivot your business for a “new normal”.
Here are some things I’m asking myself:
- At my core, what do I do to help people? What is my business really about? What do I want it to be about?
- How can I pivot so that I can continue to serve the people and businesses who need me?
- How can I creatively and innovatively position myself and my business in the new reality?
What things are you thinking about right now?
You aren’t in this alone. Every small business owner is struggling right now to find their way. For many it is painful and the uncertainty causes anxiety.
I am still here for you. You don’t have to do this alone. If you need some quick advice or just an ear to hear your concerns, just call. I am still offering free 20-minute calls or Zoom meetings to any small business owner who needs to be heard. Just click the book online tab (or email firstname.lastname@example.org) to set up a time and let me know how I can help you feel more in control.
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